<table><tr><th>From: </th><th></th></tr><tr><td>Sent:</td><td>Thursday, August 10, 2017 3:37 PM</td></tr><tr><td>To:</td><td>Jeffrey Epstein</td></tr><tr><td>Subject:</td><td>Fwd: AD plans</td></tr></table>

Here is the situation.

Begin forwarded message:

- From: (name shown in header — withheld/redacted in image); email address redacted
- Date: August 10, 2017 at 12:08:00 AM PDT
- To: multiple recipients (names/email addresses redacted in image)
- CC/others: at least one additional recipient visible but redacted
- Subject: Re: AD plans
- Notes: header is a forwarded message; several names and mailto addresses are blacked out/redacted in the image

Sounds good. One thing to clarify is the McKinsey team is helping us and we are driving them to speak with KOLs etc. so there is room for the strategy to incorporate additional elements. Would be difficult to have two separate strategies so let's plan for convergence.

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| Field | Value |
|---|---|
| From | [REDACTED] (redacted in image) |
| Sent | Thursday, August 10, 2017 7:59 AM |
| Subject | Re: AD plans |
| To | [REDACTED] <mailto:[REDACTED]> |
| Cc | [REDACTED] <mailto:[REDACTED]> |

Hi there to you both --- I am working on writing them up and will send along to you all very soon --- they are for sure super different than the approach McKinsey is taking.

On Aug 9, 2017, at 9:21 PM, Jonah Goldman <blackened out><mailto:></mailto:></blackened out> wrote:

Wonderful to eat with you last week. Fascinating discussion. I tried to do your ideas justice to Bose, but failed wildly. Can you send along your doc? Even the shorthand will be hugely helpful.

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