From: jeffrey E. <jeevacation@gmail.com>
Sent: Sunday, November 5, 2017 2:42 PM
To: Stephen Hanson
Subject: Re: Bookl.xlsx

accounting 35k?

On Sun, Nov 5, 2017 at 9:25 AM, Stephen Hanson > wrote:

The 12 k listed below is part of the 16,9 per year4P=A0 It's 1k per month as a miscellaneous expense - 12 k per yea=

Sent from =y iPad

Begin forwarded message:

From: Alan Hochhauser

Date: =ovember 5, 2017 at 9:20:35 AM EST

To: Steve Hanson <shanson900@gmail.com=gt;

Subject: Re: Book1.xlsx

To clarify the allocated expense comment, this was a reminder for all tha= we wouldn't be incurring PR expenses until cash flow positive. As suc=, these expenses weren't reflected on the pro forma.

On Nov 5, 2017, at 8:40 AM, A=an Hochhauser < wrote:

=1span>

This the full pro forma and remem=er it was massaged because you didn?t want to show allocated expenses fern =he hotel to ?remind anyone?

## $19K pe= month is

1. $1K for R&D=br>
2. $6,250 for PR with PR company, social media firm and other =isc spend
3. $12K per month for G&A - details below=/span>

</=lockquote>

General & Administrative =C2 Life Model

Data Processing =A0 0.84% $40,88= =C2 PEO Admin fees, Gift card processing

L=censing & Permits 0.07% $3,3=0

Insurance - Business 0.00% =C2 $- =C2 Property, Umbrella, GL & Cyber - Landlord expense per lease=/span>

Rental / Lease - Equipment =A00.06% $3,000 =A0 Lease machine + pr=nting costs

## $19K pe= month is (cont.)

Legal Q=AO 0.25% $12,000

Accounting =A0 =.72% $35,000 =C2 =ax $2,500 monthly access plus =ax returns

<=lockquote type="cite">Consultants =C2 0.15% $7,500 =C2 =A0 Health & Safety, expeditors, etc

Telecomm & Network 0.12% =C2 $6,059 =C2 Includes Cable

<=blockquote>

Other=Expenses 0.35% =A0 $16,900 =A0 Bank fees, dues (NYC & Hospitali=y Alliance), use tax, guest reimbursement, shipping, bad debt </=lockquote>
Total 2.=4% $142,642

=C2? ?=A0

=C2 Bank =A0

$900

=

=C2??

=A0

=C2NYC & Co

=C2

?=A0 =C2?

Hospitality Alliance =C2? $2,500

=C2 $1,500
=blockquote type="cite"> =C2
=C2 Use tax

=C2=A0 =wbr> Other =A0 $12,000

=C2=A0 =A0 =C2 Tota= $16,900

On Nov 5, 2017, at 8:16 AM, Stephen Hanson wrote:

## $19K pe= month is (cont.)

&l=;meta http-equiv="Content-Type" content="text/html; cha=set=us-ascii

## <Life Pro Forma_101217_V3.xls>

=C2

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