The document discusses the post-transaction marketing practices of Trilegiant and its e-merchant partners, which allegedly misled customers into enrolling in membership programs without their explicit consent. The marketing involved techniques such as datapass, negative option billing, and refund mitigation, which plaintiffs claim resulted in unauthorized charges. The plaintiffs argue that they were unaware of enrolling in these programs and did not consent to the terms and conditions presented in a less conspicuous manner.
documents/EFTA01358947.pdf
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